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The trend for this Christmas 2018? The technological gift!

Yes, this is it! With Christmas only a few weeks away, the countdown has officially begun and, with it, so has the ruthless hunt for presents.

Every year (more or less) the same story

On the one hand, one scrambles to get the idea of the century and give a useful and sensible gift, and on the other hand, one hopes that there has been thoughtfulness on the part of others to avoid telling lies and lying through one's teeth, uttering the usual false: "Ohhhh, that's wonderful!"

On the hunt for the best gift ideas

Before we cut you down to the last (as we do every year) we reveal the trend for this Christmas 2018, namely, the technology gift!

In fact, the tech sector (despite the ups and downs of everyone's portfolio) is still the most attractive and functional for the *WOW* surprise effect.

The main reason behind this choice? Utility. This type of industry, in fact, offers a range of products that, like it or not, can be used all the time.

From the classic big gift for him and her (smartphones, smartwatches, e-readers, consoles and various tablets) to the cutest gadget to make the most 'anti-techno-friendly' people think again, the solutions, in fact, are varied.

Most popular

Amidst the embarrassment of choice and budget, there is no quintessential technology gift, but the most popular and currently considered top-of-the-line are undoubtedly laptops, go pro, smartwatches, e-readers, smartphones, tablets, power stations and consoles.

A trend for this Christmas 2018 and a marketing strategy to cultivate

The Christmas countdown also weighs on companies. In fact, the Christmas period becomes a remarkable opportunity to be seized in order to consolidate brand image and relations with shareholders, partners, customers and employees.

This is where you can pick up on the trend and cultivate the idea of the technology gift, stipulating a real ad-hoc marketing strategy for each audience.

The important thing in these cases is never to forget the customisation of the gadget. Whether logos, colours or prints that recall the soul of the brand, customising the object is essential.

Along with tech, branding is definitely the buzzword.

Find out how to brand design and innovation with our customisation service

Dudùu XL is the power station with a basic design that gives you the possibility to brand every detail in print and material. Catch the trend this Christmas 2018 and choose the right technology gift!

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